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PREMIUM COGNAC CONTENT & COMMUNITY

Building Le Portier through product storytelling, founder credibility and audience engagement.

A social-first content ecosystem blending premium campaign visuals with founder-led storytelling. From events and cocktalls to education and community moments. Every piece designed to build trust, excitement and cultural relevance for Le Portier Cognac

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Le Portier

Cognac

Client

Le Portier Cognac

Content

Premium social content, campaigns & community storytelling

My Role

Creative Lead, Editor, Product & Content Direction

Deliverables

Instagram Reels, high quality produt and lifestyle stills, extra supporting campaign assets

Featured content

Overview

My work with Le Portier Cognac spans campaign storytelling. founder-led social content, event coverage, cocktail and product visuals, and educational content that highlights the authenticity and craftsmanship behind the brand.

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The content strategy connects Shannon Sharpe's credibility and personality with premium visuals and community engagement, driving both brand perception and strong social performance.

The creative Brief

Founder credibility

Show that shannon sharpe is fully involved, knowledgeable and not just the face of the brand.

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Community interest

Build excitement around the product by highlighting audience demand, reactions and event energy.

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Premium perception

Maintain a refined visual standard across product, cocktail and campaign content.

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Social performance

Create content that is engaging and capable of driving strong reach and conversations.

Campaign and social assets 

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Product photography

Audience response

Millions of views

Across Le Portier social content, including multiple individual videos over 300K views

High

Event interest and audience impact and content engagement.

Consistent quality

Premium visuals, pacing and brand-focused delivery across every edit

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